Laura Mills

The way people search for information has changed dramatically in the past year. You’re probably noticing it yourself. Instead of scrolling through ten blue links on Google, more people are asking ChatGPT, Claude, or even Google’s new AI Overview for direct answers. They’re not looking for websites anymore. They’re looking for answers. This shift creates […]

Finding a decent carpet cleaner in Brisbane shouldn’t feel like planning a military operation. But between all the big promises, flashy discounts, and reviews that sound a bit too glowing, it can get a bit messy. And not the good kind of mess that gets cleaned up either. Whether your lounge rug’s seen one too

Introduction We recently talked with the people at AppliedMotion Physiotherapy and Podiatry, a health and wellness clinic in the heart of enchanting Leederville, about how they used Facebook Analytics to improve their marketing. It got me thinking about our own journey with Facebook Analytics. Running a business means wearing a dozen different hats at once,

Let’s face it—we’ve all stumbled across websites that look like they were designed in 2005. You know the ones: flashing banners, clunky navigation, and colors that make your eyes hurt. On the flip side, we’ve also seen those sleek, modern sites that make you go, “Wow, this is nice.” But here’s the thing: a website

Visuals are everywhere. They’re the first thing you notice when scrolling through Instagram, the reason you stop to look at a billboard, and the secret sauce behind those ads that just stick in your mind. But here’s the thing—creating visuals that not only catch attention but also tell a consistent and compelling story? That’s where

In today’s crowded marketplace, it’s easy to get lost in the noise. Brands are popping up left and right, all fighting for attention. So, how do you make yours stand out? The answer lies in your brand identity. A strong brand identity isn’t just a fancy logo or a catchy slogan. It’s the entire experience